Aligning Everyone

By:

The Challenge:

A business-to-business (B2B) financial services division of a Fortune 100 organization was facing the challenge of building buy in and acceptance for a customer-centric strategy among its different divisions.

The Project:

  • Strativity Group customized its customer experience education program to fit the organization’s specific challenges and strategy.
  • Customer Experience Training – provided to all employees
  • Sales Training – provided to all sales people
  • Customer Strategy Assessment – how to adapt to customer-centric organization
  • Custom executive training workshops

Delivering the Results:

  • Generated excitement and inspiration for employees
  • Increased buy in among non customer facing groups
  • Organization had a greater commitment to customer-centricity following the project