When the Customers Are Employees
The Challenge:
The global shared services operation of a Fortune 100 company was challenged by the competing demands of internal clients and their urgent priorities. The company needed to create a customer-centric strategy in a non revenue generating environment amidst strict cost control and heavy process orientation.
The Project:
- Strativity created a Customer Experience Strategy development program designed to address the specific needs of their shared services group including:
- Experience 360®- benchmarked the (then current) Experience Inventory
- Focus Groups – conducted sessions for employees and customers
- Experience Guide – created a handbook for employees to guide them in creating great experiences at every customer touch point
- Evolve Training – delivered a customized interactive program designed to improve employee engagement in creating excellent customer experiences
- Action Plan – provided an executional roadmap for reinventing the shared services platform
Delivering the Results:
- Clear understanding of priorities
- Process changes to address customer needs
- Measurable improvement in customer satisfaction

