Blog

“Customer Experience is not just about

passion. It is about profitable results.”

~Lior Arussy

Andrew McInnes and David J. Nash join Strativity Group As Firm Expands in 2017

Posted: Mar 20, 2017 by K. Sirimoglu

The world’s premier Customer Experience consultancy, Strativity Group, Inc., adds customer experience consultants, expanding offices into the Midwest and New England.

NEW JERSEY, March 21, 2017 –Strativity Group, Inc., the world’s leading customer experience consultancy, announces the addition of Andrew McInnes and David J. Nash.

McInnes, named Head of Sales for Strativity’s Technology division, has more than 10 years of experience in CX, working across several functional roles to help large organizations create and sustain customer focus. His experience spans research, consulting, technology, marketing, and sales. He is a recognized thought leader and active member of the CX community.

Prior to joining Touchpoint Dashboard and Strativity, Andrew held sales and marketing roles at CX research and technology firm MaritzCX. Before that, he was an Analyst in Forrester’s Customer Experience practice, where his primary areas of expertise were customer journey mapping, CX technology, and voice of customer programs.

Nash, Senior Director-Customer Strategy & Analytics, has over 20 years of experience in management consulting and executive positions in customer experience and analytics-enabled customer strategy in financial services, insurance, healthcare, automotive, utilities and other industries. He believes that an analytics-driven strategy is essential to developing insight-driven relationships. Dave has also authored published articles and spoken at industry conferences.

Prior to joining Strativity, Dave was with Merkle where he was Senior Director in Customer Strategy Services, West Monroe Partners where he was Director-Customer Strategy & Insights/Customer Experience practice, Practice Lead-Customer Analytics for CSC, and a Manager with E&Y’s Customer Connections practice.