The Voice of Customer assessment is a process through which we examine the performance of key elements of the customer measurement programs currently deployed (i.e., Current State Assessment) in order to identify potential gaps and to obtain a consolidated view of the entire Voice of Customer program. Findings from the current state assessment will be used to develop recommendations to inform the design of new measurement programs that will provide actionable insights to improve the experience delivered.Read More
Business to Business (B2B) increasingly are recognizing the need to formalize and improve the ways they capture customer feedback, analyze the data and create action plans to take the experience they deliver to the next level. Strativity’s Voice of Customer Assessment reviews an organization’s existing Voice of Customer program and identify opportunities to improve the measurement program to better align with the organization’s strategy and to turn data into insight into action.Download PDF Contact Us
Voice of Customer programs should provide more than a score; they should provide actionable insights that enable a company to better meet customer needs and exceed their expectations.
Yelp and similar websites seem to be a common fear for today’s business owner. Why? Because these websites now act as venting forums rather than problem-solving tools. But think about it from the customer’s perspective: they just want their problems […]
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Strativity Group, Inc. is a global customer experience research and consulting firm specializing in driving employee engagement, performance and cultural transformation. We define success by a single word: Execution.
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