Customer Experience Transformation for Mercedes-Benz

Pride in the Brand

Customer Experience transformation for Mercedes-Benz

Business Challenge

Our mission was to align all dealers and employees around a commitment to improving customer satisfaction and to foster a healthy, engaged and productive environment. The goal was raise the satisfaction index rating.

Path to change

Customized Customer Experience program delivered in-person to every Mercedes-Benz employee, with over 300 onsite workshops and planning sessions.


No. 1 in national recognition award rankings in 2014, as well as double-digit sales growth for three years in a row. Employee Engagement improved by 10% in the first 12 months. Ultimately, this resulted in increased pride in the brand.


“Through an intense focus on innovating both the employee and customer experience, the Strativity team helped organizations recognize their true full potential and increase revenues, profits, customer loyalty, and advocacy.”

Stephen Cannon, President & CEO, Mercedes-Benz USA

More CX and employee experience case studies



Customer satisfaction increases for Honeywell



Renewed focus on Customer Experience for AmeriGas

Major Luxury Auto Manufacturer20190703223936

Major Luxury Auto Manufacturer

Customer Experience programs launch Major Auto Manufacturer to new levels of satisfaction

National Performing Arts Center20190703214954

National Performing Arts Center

Increased employee alignment & commitment for National Performing Arts Centre

Royal Caribbean20190703214958

Royal Caribbean

Empowering Employees and Customer Satisfaction at Royal Caribbean



Mastering internal Customer Experience with E-On

TCU Financial Group20200220080014

TCU Financial Group

How TCU Financial Group transformed their member experience

Novo Nordisk20190703221751

Novo Nordisk

Making changes to deliver exceptional patient experiences with Novo Nordisk

The MET20190703223919


Customer Experience blueprint for The Metropolitan Museum of Art

Step 1 of 4

  • How Can We Help?

    Tell us a little bit about yourself (in 30 seconds or less) and we'll tell you how we can help accelerate your success.