Strativity Group Launches New Customer Experience Innovation Workshops

Posted On January 22, 2009
By Lacey Stephen

New Cost Effective Method to Accelerate Customer Experience Innovation

ROCHELLE PARK, N.J., Jan. 22, 2009 — Strativity Group announced today the launch of two new customer experience innovation workshops. The new workshops are designed to help organizations accelerate the design and implementation of customer experience programs through idea generation, experience redesign and change management initiatives.

Customer Experience Innovation — Core Experience — This two-day workshop is designed to facilitate organizational efforts to define and design desired experiences utilizing Strativity’s proprietary customer experience strategic framework. This workshop enables participants to generate new ideas to enhance their core experiences and identify new revenue opportunities.

Customer Experience Innovation — Experience Delivery — This two-day workshop is designed to assist organizations with identifying methods to improve experience delivery at specific touch points. Participants will focus on improving the overall experience by mapping the experience process and identifying and removing experience dissatisfiers.

Each workshop will include a one to two hour pre-workshop preparation session, a two-day workshop and a one to two hour post-workshop summary. The innovation workshops serve as an ideal forum for generating new ideas, following up on customer surveys and designing responses that properly address customer complaints.

“The pressure to improve customer experience is growing as this reflects the new battleground for organizational success,” said Lior Arussy, President of Strativity Group, Inc. “Additionally, consumer price sensitivity only increases this pressure. The new customer experience innovation workshops are a cost-effective way to jump start your customer experience work and deliver results fast.”

Each workshop utilizes Strativity’s proprietary customer experience management (CEM) strategic framework to generate relevant ideas and results faster than traditional methods. The workshops will be facilitated by Strativity’s experts while a cross-functional group of participants will work on customer experience challenges currently facing their respective organizations. Both workshops are competitively priced and can be customized to meet the unique needs of the participants.

For more information about Strativity’s customer experience innovation workshops, please visit:

About Strativity Group, Inc.

Strativity Group, Inc. is a global customer experience research and consulting firm which assists organizations with the creation of differentiating experiences and profitable customer relationships. Utilizing research, consulting, education and communication programs, Strativity creates and implements customer experience strategies for its clients. At the core of its methodology is the development of action plans that are used to drive organizational change.

Strativity Group, Inc. works with Global 2000 companies as well as emerging businesses around the world. Our clients include Akibia, American Management Association, AMO, Capital One, CATIC, Circle K, CA, Crowne Plaza Hotels & Resorts, Dimension Data, DVTEL, FedEx, Herbalife, ICMI, Honeywell, Jacada, Lockheed Martin, Nokia, Nordea, Nortel, RightNow Technologies, Sage, SAP, Seagate Technology, Siemens, The Fund, University of Pennsylvania, Verint Systems and Wyeth.

CONTACT: Strativity Group Inc.
David Swan
(201) 843-1315 ext. 1004