Behavioral Economics

Using Behavioral Economics To Create Exceptional Customer Experiences

Behavioral economics accepts that consumers are often irrational and make decisions based on various influences. By leveraging behavioral economics, companies design exceptional customer experience and even “nudge” customers to certain preferred behaviors or interactions to exceptionalize the customer experience and optimize customer lifetime value.

David Nash

Thanks for visiting. If you’d like to access our thought leadership resources, please share your name and email address to receive a confirmation email that will unlock exceptional resources for you during this session.

Keep me updated and inspired with new blogs and thought leadership