Proving ROI in Customer Experience: Research Report

Mar 17, 2020

Over the last three years in CX Network’s Global State of CX Report, hundreds of CX practitioners have signaled that calculating return on investment (ROI) in customer experience is no easy task.

Drawing on intelligence from a research group of 122 CX experts, this report presents key learnings from the likes of Dropbox, American National, and Wells Fargo plus best practices for proving ROI in CX.

Utilize these insights on customer experience ROI to prove value and unlock budget

Here are just a few of the insights contained in our report:

  • The most popular metrics for showing CX ROI
  • How to persuade budget-holders to see the true value of customer experience projects
  • Wells Fargo return on investment in CX case study
  • CX project prioritization grid from the Head of Insights at Dropbox

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