The Kennedy Center
The John F. Kennedy Center for the Performing Arts is the national center for performing arts and is a living presidential memorial.
Business Challenges

Introduce new brand identity requiring alignment with customer experience while increasing motivation and commitment among employees.

Program Overview

Develop Kennedy Center guest experience principles and deliver program training in-person to all employees


Guest experience education program delivered to 1,100 of the Kennedy Center’s 4,000 staff to date, creating a generation of new ideas to improve guest experience across all touchpoints.

Learn More About Our Impact